Collection: L'ART ET LA MODE

L'ART ET LA MODE

First published in 1881, L'Art et la Mode may be less well-known today, but it occupies a significant place in the history of 20th-century fashion magazines. This monthly or bi-monthly publication was entirely dedicated to documenting the finest in French Haute Couture and Prêt-à-porter, exclusively showcasing the creations of the most prestigious designers. Rivaling L'Officiel de Paris and Vogue, L'Art et la Mode stood out for its exclusivity and focus on high fashion. In 1933, Denise Rigaut Saad joined the magazine, becoming editor-in-chief in 1940. Her husband, photographer Georges Saad, stepped in as creative director, elevating the publication with avant-garde imagery that set new standards for quality and innovation in fashion photography. Denise Rigaut Saad passed away in 1968, and the magazine was discontinued shortly thereafter.